Which Website Builder Is Best For Your Business? (Part 2 of 3)

Which Website Builder Is Best For Your Business? (Part 2 of 3)

(Comparing 3 Popular Website Builders to Buying a Home)

As there are many web builders available, there are 10-times as many articles describing how they are different from each other. I’m not here to try to re-invent the wheel, just offer a different perspective on how to explain these differences in a way anyone could understand.

I’m going to focus three popular choices today: WordPress, Wix and Shopify. All three of these options are credible, reliable platforms in their own right, depending on what you need them for. But how do you know what you need? Last week began to distinguish these popular web builders from each other by depicting them as a newly built home.  I started with Part 1: The pros and cons of WordPress, which you can find here.

Today we’ll examine Wix.




  • Very easy to use
  • Intuitive Drop click interface
  • Decent library of applications available (Growing)
  • Clean themes
  • Sites are fast
  • Sites are very secure
  • Website is hosted by Wix (No 3rd party involved)







  • Limited layouts
  • Limited Apps available
  • Limited ability to make custom changes to code
  • Switching website layouts requires you to lose your information
  • Numerous Wix ads, removing them can get expensive
  • No way to export your site
  • Poor SEO capabilities



Your Wix home doesn’t have as many looks available as a WordPress home, but it will be built faster and easier! In fact, you could probably build your home yourself if you have the time. Security for your home is high so you’ll be well protected. Some drawbacks to your Wix house are the limited ability to make additions to your home. You can paint and add some new features, but for the most part it’s a “what you see is what you get” deal. Locating your home on Google Maps may be difficult (Good for avoiding stalkers, bad for dinner parties). Additionally, removing Wix Ads from your home could potentially leave you with some pretty lofty mortgage payments. Another negative is when it’s time for you to move, you’ll have to leave all your possession. Bummer.

Well that’s all for now concerning Wix! Stay tuned for Part 3, the final part of our discussion, where I’ll talk about the Shopify house!

The Mad Designer

I am a Mad Designer; meaning I create abominations that come to life and take over your business. I am also the Owner and Lead creative director of SinVista Creations LLC, a graphic design and multi-media firm. My role in this company has ranged from Logo/web design to finance/accounting to marketing strategies. This experience has triggered my interest in the area of business leadership and how my design sense can offer an innovation approach to business.

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